# Sam Englund, House of Samba

> Portfolio of Sam Englund, a product designer based in Stockholm,
> Sweden. Designing digital products that move you, from strategy to
> execution, with selected projects for Unibet and Viaplay.

## About Sam Englund

Creating from first insight to the hands of customers. Sam says the
ambitious thing out loud, then turns it into something the team can
learn from.

- Crafting interfaces for humans.
- Product discovery and strategy.
- Creative direction for machines.

## Brands Sam worked with

Google, H&M, L'Oréal Groupe, Mondelēz International, Viaplay, Unibet,
Lagardère, Hyper Island, FCB, Lendo, Bluestep, Flic.

## Selected work

- Schedule redesign, Unibet: a hidden tournament schedule, rebuilt as
  a public storefront.
- Visual vision, Unibet: how Unibet's next casino app could look and
  feel, told in motion.
- Advent calendar, Viaplay: a story-led December countdown for
  Viaplay's Christmas series.
- AR experience, Viaplay: AR dance breaks that interrupt long viewing
  sessions on purpose.
- Interactive series, Viaplay: an educational children's series
  rebuilt as a family adventure.

## Links

- Portfolio: https://houseofsamba.xyz/
- About: https://houseofsamba.xyz/about
- LinkedIn: https://www.linkedin.com/in/samenglund/

## Contact

Best via LinkedIn: https://www.linkedin.com/in/samenglund/